What are they for?
Well, that’s not true. The fact that they aren’t directly related to what you’re trying to deliver is precisely why they exist. The ‘nothingness’ of their value is why they are valuable. An embellishment, a garnish, a filligree… it exists because it means you took a little extra time, you cared enough to add some beauty or rhythm to the thing you brought me.
As soon as we can afford it, as soon as we care, we pay extra for beauty.
I was stunned earlier this week to read in the Report of Economic Well Being of US Households in 2014 that 47% of Americans would experience significant financial distress – taking out debt or selling something – in order to be able to handle a $ 400 emergency.
The survey that the report was based on, taken in October 2014, asked 50,000 Americans what they would do in the face of an unexpected “financial disruption” that would cost $ 400. Think of an airline ticket, for example, or a moderate car repair.
Let’s just quote the report for the results:
No matter what industry you work in, your team is the face of your brand. And their leadership when you are not around is the clearest byproduct of your own. It’s […]
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